January 30, 2004

By: Abu Soomo
Website: http://www.1st-in-sunglasses.com

Jones Apparel Group, Inc. Signs Licence Agreement with Rem Eyewear

Jones Apparel Group, Inc., today announced that it has signed an exclusive license agreement with Rem Eyewear, which will manufacture and distribute women's and men's optical eyewear under the Jones New York brand to upscale optical chains, optical specialty retailers, and dispensing ophthalmologists. The collection, previously licensed to Lantis Eyewear Corporation under a license which expires on December 31, 2003, will be re-launched to the optical trade in March, 2004 at Vision Expo East. Jones Apparel Group and Lantis recently renewed their license agreement for Jones New York sunglasses distributed in department stores that carry Jones New York apparel.

Peter Boneparth, President and Chief Executive Officer of Jones Apparel Group, Inc., stated, We are pleased to enter into this separate agreement with Rem Eyewear for Jones New York optical eyewear, which will allow us to reach and service a broad range of Jones New York female and male consumers with high quality, modern classic optical designs that will meet their lifestyle demands.

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Abu Soomo is a successful author and regular contributor to http://www.1st-in-sunglasses.com.  Helping you find great deals on discount designer sunglasses.